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Privacy Policy

How SEND Guidance collects, uses and protects your personal information.

Last updated: 4 July 2026

Who we are

SEND Guidance is a special educational needs and disabilities consultancy run by Claire Andrews, providing support to parents, carers and schools across England. This policy explains what personal information we collect when you use this website or our services, how we use it, and the rights you have over it. Claire Andrews is registered with the Information Commissioner's Office (ICO), registration reference ZC189290. If you have any questions, you can contact us at claire@sendguidance.co.uk.

What information we collect

When you send an enquiry through our contact forms, we collect your name, email address, and any other details you choose to give us, such as your phone number, your role (for example parent or school), the type of support you are interested in, and the content of your message. When you book a Clarity Call, we collect your name, email address and, where you provide it, your phone number, along with the booking details. Payment for bookings is handled securely by Stripe, and we never see or store your full card details. If you download a free resource such as our EHCP checklist, we collect your name and email address so we can send it to you. Where you contact us about a child, you may share information about that child in order to get the right support. We treat this information with the same care as any other personal data and use it only to provide the guidance you have asked for.

How we use your information and our lawful basis

We use your information to respond to your enquiry, arrange and deliver our services, take payment, and keep proper records. Under data protection law we need a lawful basis for using your information. For responding to enquiries and managing our relationship with you, our basis is our legitimate interests in running the consultancy and helping people who get in touch. For delivering a service you have booked, our basis is the performance of a contract with you. For taking payment and keeping financial records, our basis is a combination of contract and our legal obligations. Where you sign up to receive a free resource or updates, our basis is your consent, which you can withdraw at any time.

Who we share your information with

We do not sell your personal information, and we only share it with the providers that help us run the website and deliver our services. These include Resend, which delivers enquiry emails to us; Cal.com, which manages call bookings; Stripe, which processes payments; Vercel, which hosts the website; and Local Web Studio, which builds and maintains the website on our behalf. Each of these acts on our instructions and is required to keep your information secure. We may also share information where we are required to do so by law.

Cookies and analytics

This website uses cookies to help it work properly and to understand how visitors use the site. We use Google Analytics to collect anonymous information about how people find and move through the site, such as the pages they visit and roughly where in the country they are. This helps us improve the site. Google processes this information on our behalf. You can control or block cookies through your browser settings.

How long we keep your information

We keep enquiry information for up to 12 months where an enquiry does not lead to us working together. Where you become a client, we keep your service and financial records for up to 6 years, which reflects our legal, tax and professional obligations. After these periods we securely delete or anonymise your information.

Your rights

You have the right to ask us for a copy of the information we hold about you, to ask us to correct anything that is wrong, and to ask us to delete your information or stop using it in certain circumstances. You can also object to how we use your information and, where we rely on your consent, withdraw that consent at any time. To exercise any of these rights, please email claire@sendguidance.co.uk. We will respond within one month.

Complaints

If you are unhappy with how we have handled your information, we would always prefer you to contact us first so we can put things right. You also have the right to complain to the Information Commissioner's Office, the UK regulator for data protection, at ico.org.uk.

Changes to this policy

We may update this policy from time to time. Any changes will be posted on this page with an updated date.

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